Videos from EEC 2010 – Email Idol: 3 Agencies Face Off

Feb 08 2010

If you missed the most thrilling show in town last week in Miami at the EEC 2010 Conference, don’t fret I made sure to video them so that you can see how it went down. Three agencies took the stage to show off their best efforts at email stardom, redesigning three emails chosen by fellow Email Evolution Conference attendees. Watch as each agency busted out their best moves and unveiled their email redesigns. Watch as the votes were tallied by a live text vote for each round’s winner. Lisa Harmon from Smith-Harmon praised and critiqued the contenders, plus she dished out her own email diva tips. When all is said and done, though, the winner is chosen.

Round One: USAA Teen Checking Campaign

Round Two: National Geographic Kids Magazine

Lots of best practices and ideas were brought to the table and the votes were cast. Who won? Guess you will have to watch and see.

Which agency will be the next Email Idol?

Moderator: Lisa Harmon, Director, Creative Services, Smith-Harmon, a Responsys Company
Panelists: Sam White, Creative Director, eROI
Jim Spence, Designer, Smith-Harmon, a Responsys Company
Mike Corak, Director of Interactive Services, Mighty Interactive

Posted by Dylan Boyd at 9:04 AM

Published in Best Of Email, Best Practices, Conversion, E-Mail Marketing, Email Design, Email News, Marketing Conferences, eMail Marketing Optimization on Monday, February 8th, 2010   

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