Comments on: EIS: Email Insider Summit 2009 – What I am Looking Forward To

By: Jack Wong

Jack Wong — Thu, 10 Dec 2009 14:35:20 +0000

Email marketing still consider outbound marketing strategy, it has to be implemented probably to achieve better ROI.

By: Greg Cangialosi

Greg Cangialosi — Sun, 06 Dec 2009 04:12:06 +0000

Dylan – Thanks for the great post. I look forward to catching up with you as well!

See you tomorrow evening!

Greg

By: Dylan Boyd

Dylan Boyd — Sat, 05 Dec 2009 21:40:11 +0000

Thanks Kelly. Love to have a list of people to add to conferences like this and others. I appreciate your help and desire to expand some of the ideas, topics and knowledge shared.

By: Kelly Molloy

Kelly Molloy — Fri, 04 Dec 2009 21:17:29 +0000

If you really want to broaden the scope of your meeting, I’ll be happy to give you a list of people you might want to talk with.

By: Dylan Boyd

Dylan Boyd — Wed, 02 Dec 2009 22:18:32 +0000

Thanks Jaren. I would agree with you as well from past attendance or speaking at MAAWG, EIS, Sherpa, profs, EEC, OMMA and all the other events in those realms.

I would love to have an event that brought it all together instead of dividing it up.

By: Jaren Angerbauer

Jaren Angerbauer — Wed, 02 Dec 2009 22:11:50 +0000

MSK said:
There already IS an event that brings the various players in the email space together for useful dialogue. You and I have both already named it.

I disagree with this. I’ve attended MAAWG (for the last 3 years) and EIS last year (and hopefully this year.) They are at opposite ends of the spectrum. MAAWG is technical in nature, and IMO, a lot of marketers would be lost there. Conversely, EIS is very focused on the marketing side of email, and there is little discussion on infrastructure.

Maybe it’s best left that way, but perhaps it might make sense to have some sort of event that covers both sides, as there are *many* overlaps and both viewpoints can affect a sender’s bottom line.

–Jaren
Email Delivery Expert

By: Luke

Luke — Wed, 02 Dec 2009 20:57:23 +0000

J.D.
You hate marketers so much, but if you take a moment and think…you realize because of “MARKETERS” you have a “paid” salary JOB! They are the ones who bring revenue to RP.
And maybe because of your annoying attitude many marketers SHOULD consider leaving RP and join a competitor!

By: Dylan Boyd

Dylan Boyd — Wed, 02 Dec 2009 19:47:58 +0000

Mark do you mean MAAWG is that event/group?

By: MSK

MSK — Wed, 02 Dec 2009 19:35:00 +0000

Dylan said: “I would love there to be a better event that brought all of these orgs together. Would help all of us. Would that be something you would like to help pull together?”

There already IS an event that brings the various players in the email space together for useful dialogue. You and I have both already named it.

I fail to see why there’s a need for an email marketing focus group when something much more comprehensive, with a more complete perspective, is already available.

By: Dylan Boyd

Dylan Boyd — Wed, 02 Dec 2009 18:58:00 +0000

Laura:
Everyone in email marketing lives in a tunnel. Thanks – kind of a “Bridge and Tunnel” guy myself.

I use email for many things outside of marketing as well. And so do people that our clients send emails to. Alerts, Transactionals, news recaps, social media profile info/posts/messages/tags, and a host of other information like account data, password challenge/response/forgotten.

I hope that I am not so myopic in my thoughts that I forget to think about people when I am working on marketing using email or any other medium. We don’t approach anything in a batch and blast mentality. And you are welcome into my house anytime, consider that an invitation.

Your thoughts (with my thoughts in parenthesis)

Well, everything that’s not marketing. I use email for:

business (marketing)
catching up with friends (politics/marketing)
online discussions – both business (marketing) and personal (tbd)
monitoring activity on my social networks (marketing)
maintaining a todo list (yes, my inbox is my todo list) (marketing to yourself to complete/do/get something)
talking with family (politics)

I am sure we all use it for other things as well.

Anytime you would like to talk by phone let’s do it as there are 3-4 people out there like yourself that love to dislike people (excuse me – email marketers) that talk about email marketing. We all work here together Laura so maybe it is time we all figure out how to meet up somewhere besides a conference. Let me know where you are going to be there year and we can meet up in person and talk as well.