http://theemailwars.com/2009/10/22/how-long-is-xmas/#utm_source=rss&utm_medium=rss&utm_campaign=how-long-is-xmas Wed, 17 Mar 2010 19:12:40 -0700 http://wordpress.org/?v=2.8.4 hourly 1 http://theemailwars.com/2009/10/22/how-long-is-xmas/comment-page-1/#comment-5470 indie_preneur Thu, 22 Oct 2009 14:24:22 +0000 http://theemailwars.com/?p=2178#comment-5470 I'd argue that for e-tailers, this is a constant / year-round process. Maybe not in terms of messaging to the customer (12 months of Xmas...no!), but in terms of overall planning -- there's never a bad time to look ahead and figure out how to do better than last time. I’d argue that for e-tailers, this is a constant / year-round process. Maybe not in terms of messaging to the customer (12 months of Xmas…no!), but in terms of overall planning — there’s never a bad time to look ahead and figure out how to do better than last time.

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