Comments on: The Rise of Social Ties in Email Campaigns http://theemailwars.com/2009/04/28/the-rise-of-social-ties-in-email-campaigns/#utm_source=rss&utm_medium=rss&utm_campaign=the-rise-of-social-ties-in-email-campaigns Wed, 17 Mar 2010 19:12:40 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: The Marketr http://theemailwars.com/2009/04/28/the-rise-of-social-ties-in-email-campaigns/comment-page-1/#comment-3120 The Marketr Tue, 05 May 2009 09:08:55 +0000 http://theemailwars.com/?p=1552#comment-3120 8. If we add these “share this” links to social networks, are we raising expectations that we ourselves have an adequate presence on the destination sites? (See this thoughtful post by Dylan Boyd.) Email marketing is hot…and social marketing is even hotter. The two fields are already holding hands and exchanging shy smiles across the dinner table: talk of marriage is in the air. But before rushing off to add those Twitter links to the next email promotion, perhaps it’s worth thinking through the consequences. Here a few relevant questions that crossed my notepad this week… <a href="http://themarketr.com/email-marketing/integrating-email-and-social-marketing-20-questions-to-ask-first/" rel="nofollow">http://themarketr.com/email-marketing/integrating-email-and-social-marketing-20-questions-to-ask-first/</a> 8. If we add these “share this” links to social networks, are we raising expectations that we ourselves have an adequate presence on the destination sites? (See this thoughtful post by Dylan Boyd.)

Email marketing is hot…and social marketing is even hotter.

The two fields are already holding hands and exchanging shy smiles across the dinner table: talk of marriage is in the air.
But before rushing off to add those Twitter links to the next email promotion, perhaps it’s worth thinking through the consequences.

Here a few relevant questions that crossed my notepad this week…

http://themarketr.com/email-marketing/integrating-email-and-social-marketing-20-questions-to-ask-first/

]]> By: Paul Madden http://theemailwars.com/2009/04/28/the-rise-of-social-ties-in-email-campaigns/comment-page-1/#comment-2889 Paul Madden Wed, 29 Apr 2009 06:35:33 +0000 http://theemailwars.com/?p=1552#comment-2889 Dylan Some sound advice. Adding social media links means planning a longer term engagement and relationship strategy on these sites. The content for this type of conversation ties-in with email activity, but is different and requires different planning and investment. Cheers Paul Dylan

Some sound advice. Adding social media links means planning a longer term engagement and relationship strategy on these sites.

The content for this type of conversation ties-in with email activity, but is different and requires different planning and investment.

Cheers Paul

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