CBS Sports Email Design Case Study Released
Dec 08 2008
Design drives results for CBSSports.com Fantasy Sports emails
Ever wonder how much of a factor a creative and compelling email design is when it comes to the success of your email marketing campaign?
We all know that it is not design alone, but when you take the time, as eROI did, and work through 10 rounds of ideas, tests and creative… you can develop great creative that delivers the actions you want. We were very excited to not only design the newsletter, but also the soon to launch preference center, welcome emails, alerts and more. A complete package of great work that will continue to mature, be updated and drive people to look forward to the results for not only Football but Baseball Fantasy sports as well.
Get this exclusive email marketing Case Study, which shows how a fresh, targeted, and on-brand email design by eROI’s award-winning creative team took the CBSSports.com Fantasy Sports emails to the next level.
- Posted by Dylan Boyd
- @dtboyd
- at 8:13 AM
Published in Best Of Email, Best Practices, Email Design, Email News, eMail Marketing Optimization, eROI News
- Comments Off
- Subscribe

(2 votes, average: 4.50 out of 5)





