http://theemailwars.com/2008/09/04/branch-out-to-tell-the-brand-story/ Fri, 03 Sep 2010 15:57:57 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://theemailwars.com/2008/09/04/branch-out-to-tell-the-brand-story/comment-page-1/#comment-1203 Charles Thu, 04 Sep 2008 23:40:38 +0000 http://theemailwars.com/?p=1173#comment-1203 While I agree with the email campaign, I found their site to be really clunky. I know I am very biased against drop downs, but I found that their main home page image was WAY TOO BIG, and if you are going to use flash let's put some movement into it. Instead of that big "hero image" maybe we could use this to drive down to more of the rich areas of the content. I also, found that their newsletter sign up while on all the pages really disappeared into the background image and got lost, where the call to action to get me to sign up? While I agree with the email campaign, I found their site to be really clunky. I know I am very biased against drop downs, but I found that their main home page image was WAY TOO BIG, and if you are going to use flash let’s put some movement into it. Instead of that big “hero image” maybe we could use this to drive down to more of the rich areas of the content. I also, found that their newsletter sign up while on all the pages really disappeared into the background image and got lost, where the call to action to get me to sign up?

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