Reports from the FTC Spam Summit

Jul 23 2007

If you were ALL only an EEC Member, you could be joining a behind the scenes FTC meeting wrap up call this Wed. There is still time….

www.emailexperience.org

From Ken Magill: This Time, Marketing Wasn’t in the Crosshairs

Though last week’s Federal Trade Commission spam summit was a relatively sleepy affair, there was one major positive development for marketers: For once, they weren’t under fire.

The agenda and tone of last week’s event compared to a similar one four years ago were evidence of how drastically the relationship between marketers and inbox providers has changed.

Read Ken’s Full Article


Published in The Spam Cops

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