The Email Wars

I came across a site this past week that shows whether or not your domain is blocked in China. Why does this matter you might be asking? Well since China is the fastest growing economy and the population is coming on line faster than anywhere else in the world, you better make sure that your domain is not getting filtered at the Great (Fire) Wall.

I put in two domains that matter to me to test it. One being our corporate domain of www.eroi.com. And low and behold it was blocked. Well strike one for me and China. But what was more important was our emailing domains. And after a little fat fingering my keyboard (one would think after 12 years in this business I could type blindfolded) our email domain.. success. No blocks there. That is IF I trust this site to tell me the truth.

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But it goes a little farther than this test. What it means to me in the end is IF domains are being blocked at the root, would email containing links to our corporate domain be blocked as well. So I looked through our in house opt in list for our newsletter and other guides. Quite a few of China based ISP email addresses. What I found was good. No results of bad deliveries.

Do you know if you have any domain based filtering issues? Most likely it has rarely if ever crossed your mind. I saw it in a client domain just yesterday in an email I got. The email headers showed that one of their domains was on a blacklist throwing a score for that email over our in house threshold over the limit and resulting in it being placed in my quarantine folder. Of course I let them know instantly as I look at, I know this is sad but my job, all the client emails sent out from our platform. Our team is always looking out for this. But are you?