The Email Wars

Wow. What a great job Pricegrabber is doing for verifying opt in. This is the first time I have actually seen this practice in use by a consumer emailer. So when you opt in and create an account, they send you an email with a link, that also give you a confirmation code that you MUST use (copy and paste) to add a 3rd level of verification.

Here is the message. And it WORKS great. This is a best practice in email marketing that should be watched and used as it would keep an extra layer in place.

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Welcome, Jim!

Your registration with PriceGrabber is almost complete.
Email Validation Code = 587S443c754R3demo

We have sent you this email to verify your email address. To complete this step, enter your Email Validation Code in the form provided or click on the following link:
http://www.pricegrabber.com/user_validate.php?vs=587S443c754R3demo

This will confirm your email address.

Note: You can either click the above web link, cut and paste the entire link into your web browser, or re-type the link in the address bar of your browser.

Do NOT reply, replying to this e-mail will not validate you.

Thanks,
The PriceGrabber Team

If you have any questions, email one of our friendly customer service reps at info@pricegrabber.com