My Dad Can Kick Your Dad’s Ass

Nov 16 2005

Here is one that I love. Really shows that some of these anti-spam blacklists and service providers hammering one another. It is a War of Two Evil. They all are trying to profit from blocking everyone and selling a solution, with ZERO accountability, false positives and no answers to legitimate marketers. Maybe that is what we should do as an industry, sign up for emails from the for profit side of each and just start to report every email as spam and never answer anything. As many subscribers that opt in do just this and these sources will “never reveal” info so it is an ugly circular process.

Or even better.. as email marketers and ESPs why don’t we create our own blacklist and give it to all of our clients, ISPs and others to use. Wouldn’t this just be the same?

It is time for action. The enemy of my enemy is my friend.

Postini And The On-Again, Off-Again Spam List
By Jim Wagner from InternetNews.com

Anti-spam vendor Postini has looked at spam from both sides now.

The Spamhaus Project, a popular U.K.-based organization that maintains a database of spamming activity, placed two of the San Carlos, Calif., company’s IP addresses on its Spamhaus Block List (SBL) last week after receiving numerous complaints of unsolicited e-mail from the company.

While the IP addresses were removed from the list the following day, the brief listing highlights the tensions that exist between the different entities that make up the anti-spam community.

Andrew Lochart, senior director of marketing at Postini, said the episode with Spamhaus is a tempest in a teapot. He said the incident demonstrates how real-time blackhole lists (RBL) (define) are a failed technology. Someone, he said, received a legitimate opt-in e-mail and had mistakenly labeled it spam, which led to the temporary listing.

Lochart said the company does generate its e-mail address list from interested people at events like trade shows or through forms on its Web site, but doesn’t go out and get e-mail addresses illegitimately.

Read the Full Article @ InternetNews.com

Published in The Spam Cops on Wednesday, November 16th, 2005   

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