Don’t Get Caught in the JunkBox

Oct 24 2005

A great article on best practices in email marketing. Read Wendy’s article. Well worth your time.

Six Steps for Email Optimization

Even if your customers have opted in, ISPs may be blocking your emails: contributor Wendy Roth helps you break through.

Your customers want your email; otherwise, they wouldn’t have signed up to receive it in the first place. So what can you do when your permission-based emails are being blocked by an ISP? How can you persuade them to let it through?

Don’t panic! Blocks happen to the best and most reputable organizations. Here are six steps to get your email delivered again.

Read Wendy’s Article

Published in Best Practices on Monday, October 24th, 2005   

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