How HTML Code Affects E-Mail Deliverability

Apr 02 2005

A common e-mail marketing misconception is e-mail is filtered because it contains words such as ‘free’ in the subject line or body. By itself, that won’t get your e-mail filtered. Though certain content combinations may get a message filtered, ISPs may be trapping your legitimate e-mail for infractions you rarely pay attention to.

How HTML Code Affects E-Mail Deliverability

Published in Best Practices, Deliverability, ISP Relations, eMail Marketing Optimization on Saturday, April 2nd, 2005   

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